About Spirited Management

Peter Burrell has been in personal management for over 30 years and has managed and been involved in the careers of many sportsmen and stars over that time including a 32 year partnership with Frankie Dettori MBE, Vinnie Jones and Marco Pierre White as well as the structure of Ronnie Wood’s artistic shows in the late nineties and early 2000s.

He has also worked extensively in the worlds of television, theatre and film and helped to produce Top Hat in The West End and several films.

Peter is a main board member of The Professional Jockeys Association working with every professional jockey in The UK to ensure a safer and healthier environment for everyone involved in this hectic and dangerous sport.

Spirited Management was formed in 2023 to support, promote and manage talented individuals in every aspect of their career.

Spirited Racing was formed in 2024 offering a very individual involvement at the highest level of flat racing after 35 years of involvement and investment in the business including ownership of horses of the highest calibre during that time with the likes of Crowded House and Radiohead who were both multiple group level performers.

We are always on the look out for new and existing talent so please contact us to arrange a meeting or discuss your requirements.